The Email That Helps You Stop Hoping for Referrals
If you're tired of hoping someone mentions your name — or dumping money into ads that barely move the needle — RDR Weekly is for you.
Once a week, we send a newsletter-style email that shows you how to build your own #RDRNation: a community of people who know you, trust you, and will want to send you referrals.
No hype. Just a clear way to build momentum, earn more referrals, and ultimately generate more revenue for your business.
What You Get in Every Issue
A Referral Win: a short story from the field — what happened, why it worked and how you can steal the idea.
Two Simple Tactics: Scripts, conversation starters, or plays you can run this week without a big campaign.
One Insight: A quick mindset shift about referrals, relationships, or community impact. Something that helps you see the next move.
Podcast Highlight: We'll share something from a recent episode of the Referrals Done Right podcast. Listen while you drive, walk, workout, or whenever.
A Weekly Challenge: One small action you can take in 5-10 minutes to build momentum.
You don't need another full-time job. You need one small, smart move each week.
Who is RDR Weekly for?
RDR Weekly is for you if:
You run a local business, agency, or community-focused organization
Referrals used to “just happen”… and now they’ve slowed or stalled
You’re not interested in being a spammy salesperson or a full-time influencer
You care about schools, community impact, and long-term relationships
If you read this newsletter and think, “I could actually do that this week,” then we’re on the right track.
What Happens When You Join
When you sign up for RDR Weekly, you'll get:
1.
A welcome email that sets you up with the basics and a quick win
2.
The 5-Minute Referral System, so you can start with a simple daily habit
3.
A short first challenge to get you out of your head and into action
4.
A new issue of RDR Weekly every Wednesday, with fresh stories, tactics, and challenges
No daily blast. No bait-and-switch. Just one worthwhile email newsletter a week.
Why We Started RDR Weekly
I'm Scott Grates. I spent years running a local business where referrals were the difference between a good month and a stressful one.
For a long time, my "referral strategy" was basically: do good work and hope people talk.
Hope is not a system.
RDR Weekly is the email I wish I had back then - something that:
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Reminded me to show up for my best relationships
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Gave me words to stay when I didn't know how to start the conversation
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Kept community impact and schools at the center of how we grew
If that sounds like what you've been missing, you're in the right place.
Join RDR Weekly
Ready to stop leaving referrals to chance? Drop your email below and we'll send you the 5-Minute Referral System, your first 5-minute challenge, and the next issue of RDR Weekly on Wednesday.
One email a week. No cost. Unsubscribe anytime.
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This program was developed exclusively by and for Referrals Done Right. No material is owned, endorsed or approved by any insurance company or outside vendor. Each agent or business owner is responsible for final compliance review.